EP05 | From trailing spouse to Trailblazer - Amy‘s 10 years of building The Meat Club
Starting a business abroad is never easy. Doing it while raising a family, juggling financial strain, and building a new life in a foreign country is even tougher. But for Amy, co-founder of The Meat Club in Singapore, resilience, community, and a “never say no” philosophy turned those challenges into a thriving business.
From Law to Life Abroad
Born and raised on the Gold Coast, Amy built her early career as a commercial lawyer, even pioneering sports law practices in Brisbane and Sydney. Life shifted when her husband Josh took an opportunity in Singapore with Guzman y Gomez. What was meant to be a career in law quickly transformed into a path of entrepreneurship.
The Birth of The Meat Club
The idea started simply — craving quality red meat during pregnancy, Amy and Josh realized imported steaks were being marked up four times the landed cost. Spotting an opportunity, they created The Meat Club: an online butcher that delivers premium Australian and New Zealand protein directly to customers on a subscription basis.
The Early Hustle
Like many entrepreneurs, Amy’s early years were defined by sacrifice. She juggled consulting work, side hustles like a condiment brand, and the realities of expat family life. There were months with only $30 left after bills, long days cycling to outlets, and tough decisions around family support. But Amy’s grit and her sporting background instilled one rule: never give up.
Building Community
From flyering with kids in a stroller to forging partnerships with local businesses, Amy leaned heavily on community. Rather than pouring money into ads, she built strong collaborations — a strategy that not only kept the business alive but helped it thrive.
Lessons in Leadership
Amy admits she’s still on her leadership journey. From learning to outsource, to leaning on mentors, to leading small but mighty teams — her story highlights the evolution every founder goes through. Her biggest mindset shift? Every challenge carries a hidden gift.
What’s Next
As The Meat Club celebrates 10 years, Amy is looking ahead: protein supplements, pre-marinated meats, even a pet food line inspired by her family’s new dog. Always innovating, always pushing forward.
Final Reflections
Looking back, Amy says she’d tell her younger self one thing: keep going. The hardest years taught her perseverance, and the payoff is not just a thriving business but the freedom to enjoy more moments with her family.
Her advice for new expats? Never say no. Say yes to opportunities, embrace the community, and lean into the resilience that expat life demands.